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Web Designing

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Website Designing Process


Discovery + User Research

It is important for us to develop a strong understanding of your business in order to best serve your needs. We will speak to key stakeholders and analyze existing data to get a sense of where your business is coming from and where it is going. Our ultimate goal is to provide research on your users so that we can better understand their needs and how to best address them. This might involve customer interviews, quantitative research, or user testing.


After conducting research and identifying challenges and opportunities, an experienced website strategist makes recommendations to create a strategy document that will guide the development of the website. This strategy must be aligned with business goals in order to be effective.


Our information architects and UX designers create a blueprint for the site during the planning process, which also involves identifying the site’s technical requirements and specifications. The first key deliverable is a sitemap, which shows the structure and hierarchy of the site’s pages. Next come wireframes – low-fidelity, black and white designs that show each page template’s essential structure.


Design is the beginning of the journey to a successful brand. We explore different options with you to get a sense of how your brand should be represented. For some clients, this means working within strict guidelines. For others, it might mean helping to redefine or create a brand identity. Either way, we're here to help.


Copywriting for the web is a unique and important skill. Our copywriters are experts at creating content that is both concise and impactful, captures attention, and unfolds stories in an engaging way. They know how to think like a first-time site visitor and make pages attractive to both humans and search engine bots. Plus, they have the ability to dive deep into product features, service offerings, and more to find a message that resonates.


SEO should be integral to your website design from the outset. Overlooking this important aspect of website creation can result in missed opportunities or jeopardize existing equity.

Our team of SEO specialists works closely with our design team throughout the website creation process to make sure all pages are discoverable and relevant, following best practices. Sitemaps, wireframes, copy, and even design elements are carefully reviewed to ensure they’re in line with what search engines are looking for.


Development, QA and Launch

As a website development agency with a wealth of experience, we know how to work with in-house or third party dev teams to get the job done right. We're confident in our ability to deliver specifications and visual designs that are easy for the development team to implement, ensuring that the final product looks and performs as intended.

What a brand collateral partner should deliver?

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Questions? Answers.

How much does a new website cost?

This answer will vary depending on the distinct requirements of each website project. We understand that every website is one-of-a-kind, so we use a custom approach to designing and developing each website for your small business.

In order to provide an accurate quote, we evaluate the variables related to the project and take those into consideration. Generally, our sites fall between $800-$20,000; however, the cost can be higher or lower depending on the specifics of the assignment.

How long will it take to get a new website?

The answer to the question of how long it will take to get a new website depends on the scale of the project and other factors such as functionality, design, and development requirements.

Generally, the turnaround time for a website can range from 2–6 weeks. However, it’s important to keep in mind that these timeframes are estimates and may be subject to change.

Do I have to be local to work with you?

No, you do not need to be local to collaborate with us. We are available for remote work and have plenty of experience working with clients in different time zones. Please let us know if we can provide any further information about our services.

  • Digital Marketing Services
  • SEO Services
  • PPC Services
  • Web Design Services
  • Social Media Services
  • Digital Advertising Services
  • Content Marketing Services

Will you maintain my site for me?

We can! We provide ongoing support for many of our clients. Do checkout our AMC(Annual Maintenance Plan) or contact us for more details.

Will my website be mobile-friendly?

Yes, your website should be optimized for mobile devices. This is important to ensure users can access your website from any type of device or browser.

We utilize the most cutting-edge technologies and designs to make sure your website looks great on whatever screen it’s viewed on.

When do I pay?

At Custom Projects, Inc. we are happy to assist you in meeting your budget needs. We typically make payments equally at the onset, midway point, and completion of a project; however, we will work with you on a payment schedule that accommodates your budget and lifestyle. We accept payments via Stripe, Paypal, Payoneer, and online transfers, as well as all major credit cards and debit cards for payment.

What if I need help on my site down the road?

With us, you can always get the support you need. Our team is available to help and guide you throughout your project journey, from conception to launch and beyond.

We have a wealth of experience in developing websites, so you can trust us to be there for you as long as necessary. Reach out and let us know how we can help — we’ll be just an email away! Reach us at or