Let’s be honest—web design can feel overwhelming, especially when you’re starting from scratch. You’ve got an idea in your head, maybe a rough sketch on a napkin, and a vision of a site that “just works.” But how do you go from that spark of an idea to something users can actually click, scroll, and enjoy?
That’s where a good workflow comes in.
At TheSpaceCode, we’ve built sites for startups, SaaS platforms, restaurants, and everything in between. Over time, we’ve learned that following a clear, step-by-step design process isn’t just a nice-to-have—it’s the key to getting things done on time and with less stress.
Here’s a breakdown of how we take clients from a blank screen to a working prototype—minus the chaos.
Step 1: Understand the “Why”
Before we open any design tools, we start by asking questions. What is this site for? Who’s it helping? What does success look like?
Some clients want more leads. Others want users to sign up, book demos, or make a purchase. If we don’t know what the site is supposed to do, how can we design for it?
So we dig deep:
- Who are your users?
- What do they need from you?
- What’s already working (or not) on your current site?
We write it all down. This becomes our North Star throughout the project.
Step 2: Sketch It Out (Yes, Even on Paper)
Next, we jump into wireframing—but not always in Figma right away. Sometimes it starts with pencil and paper. There’s something freeing about rough sketching without worrying about colors or fonts.
Wireframes are basically the bones of your website. No fluff—just structure. We figure out where the key pieces go: navigation, CTAs, headlines, content blocks, forms. It’s all about flow and function.
This part saves hours later on. If something feels off here, we fix it before spending time polishing it up.
Step 3: Design with Intention
Once everyone’s happy with the structure, we start adding style. This is where the site begins to look real.
We bring in your brand elements—colors, typefaces, logos, photos. We make sure it feels like you. Not just another template site. But we don’t get fancy for the sake of it. Every design choice has a purpose: to guide the user, create trust, and move them toward action.
We also stay mindful of performance. Pretty doesn’t matter if your site takes forever to load.
Step 4: Make It Clickable
At this point, clients often say, “Wow, this looks great—but how will it actually work?” That’s where prototypes come in.
A prototype is a clickable mockup. You can tap buttons, navigate between pages, and see how the flow feels—no code required.
This is our favorite part, honestly. It’s when the design moves from abstract to tangible. It’s also where we get the most useful feedback. People don’t always know what they want until they can play with it.
Step 5: Prep for Development
When the prototype is locked in, we shift gears and prepare everything for the developers.
That means:
- Exporting assets
- Documenting functionality
- Noting responsiveness
- Clarifying interactions (what happens on hover, scroll, click)
We make sure the dev team has what they need to bring the vision to life without guessing.
Step 6: Test, Test, Test
Before we go live, we stress-test everything. We check how the site looks on different screen sizes, test it on slow connections, and make sure all forms and buttons work.
We also do a reality check: Does the site accomplish the original goal? Is it easy to use? Are users finding what they need without frustration?
Sometimes we tweak copy or layout based on real user feedback. It’s part of the process.
Step 7: Launch—and Keep Learning
Once everything checks out, we launch. But we don’t just hit “publish” and disappear.
We track performance:
- How fast is the site loading?
- Are people converting?
- Where are they dropping off?
Then we iterate. Because good design is never truly finished—it evolves as your business grows.
Final Thoughts from TheSpaceCode
Here’s the truth: Web design is more than making things look good. It’s about solving problems, building trust, and guiding people toward action. And that doesn’t happen by luck—it happens through process.
The best part? You don’t have to figure it out alone.
Whether you’re starting from zero or revamping an old site, we’re here to walk with you from idea to launch—step by step.
Let’s turn your idea into something real.